Leather Chair Commercial

Objective:
Create a sleek, modern, and visually captivating 20-second advertisement to showcase the high-end leather chair, emphasizing its luxury, style, and craftsmanship.

Target Audience:
Affluent individuals aged 20-40 with a taste for premium, minimalist furniture and high-quality materials. This includes professionals, interior designers, and design enthusiasts who value aesthetics and functionality in home or office spaces.

Key Message:
The chair is not just furniture, but a statement piece that combines form, function, and comfort. It brings an air of sophistication to any space, balancing sleek design with premium materials.

Tone & Mood:
Sophisticated, minimalistic, and luxurious. The ad should evoke a sense of exclusivity and refinement while maintaining a modern edge.

Visual Style:

• Setting: The chair should be placed on a polished steel floor with a concrete background, reinforcing a contemporary, industrial aesthetic.

• Lighting: High-contrast lighting to create dramatic shadows, emphasizing the chair’s contours, texture, and sleek design.

• Colors: Neutral tones (gray, steel, concrete) that allow the rich leather texture and craftsmanship of the chair to stand out.

• Camera Angles: Dynamic close-ups of the leather and finishing, along with wide shots to capture the chair as the centerpiece of the space.

Call to Action (CTA):
A simple brand logo or brand name should appear at the end.